Bobo Choses launches Up is Down

the new AW23 collection

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Bobo Choses new collection Up is Down is an ode to the creative minds who love designing, inventing and reinventing their world to improve it! It offers an exciting range of matching clothes for both kids and babies, allowing families to coordinate their outfits in a fun and fashionable way.

While embracing unisex fashion in every collection, Bobo Choses’ apparel is designed to be spacious and cosy, allowing for various outfit combinations suitable for both boys and girls and ideal for year-round playtime and enjoyment.

The AW23 collection features diverse colours to suit every style and preference with autumnal tones mixed with soft shades. For added versatility, it also offers a range of neutral tones that can be easily paired with any outfit.

Their fun and bold prints include funny characters, such as Mister Mushroom, Rubber Duck, The Elephant, the Funny Friends couple, the Mouse, Smiling Cat, and the Headstand Child.

There are also geometric and figurative all-over motifs, such as bicycles, trees, flowers, and some iconic characters of the collection not forgetting popular and must-have prints - stripes, checks and Bobo Choses’ logos.

The garments are made locally as the brand loves to work hand in hand with their local suppliers and manufacturers, supporting them and learning from their know-how. The vast majority of their production is done locally between Spain and Portugal, mainly within 10 kilometers of Bobo Choses’ headquarters.

The brand strives to replace conventional materials with more sustainable ones that have a lower impact on both nature and human health.